MS in Public Relations – Online/Professional Track
Program of Study
To earn the master’s degree, students must complete 30 credits with a minimum 3.0 GPA and no grades less than a C. Any graduate course with a grade of less than C must be retaken.
| Code | Title | Credits |
|---|---|---|
| Core requirements | ||
| STC 504 | Law and Ethics in Public Relations | 3 |
| STC 505 | Public Relations Writing | 3 |
| STC 506 | Public Relations Management | 3 |
| STC 510 | Crisis Management | 3 |
| STC 511 | Global Strategy | 3 |
| STC 516 | Branding Strategies | 3 |
| STC 518 | Measurement and Evaluation | 3 |
| STC 519 | Strategic Public Relations and Reputation Management | 3 |
| Public Relations elective requirements 1 | ||
| Select one of the following: | 3 | |
| Strategic Planning in Public Relations | ||
| Investor Relations | ||
| Health and Strategic Communications | ||
| Social and Mobile Media | ||
| Special Topics in Public Relations | ||
| Sports Public Relations | ||
| Corporate Public Relations | ||
| Nonprofit Public Relations | ||
| Media Systems and Planning | ||
| Financial Communications and Business | ||
| Social Media Practice and Techniques | ||
| Social Media Analytics | ||
| Capstone requirement | ||
| STC 605 | Public Relations Graduate Capstone | 3 |
| Total Credits | 30 | |